December 15th, 2010

Aussie Gold

Teaching aids bring out the best in students

Many teenagers are becoming ‘screenagers’ as technology becomes an increasingly large part of their lives – even at school.Will primary school learners eventually follow the same technology route?
MD of Australian Teaching Aids, Jane Fievez, believes that primary school teaching will continue along traditional lines because younger learners need a visual and tactile approach.”Traditional methods are proven to be successful,” she said.”The classrooms in primary school need to be filled with exciting stimuli that young learners can feel, touch, see and explore and vibrant teaching aids can add huge value here. 
“Young learners respond well when verbal theory is boosted by exciting teaching aids such as charts and books, rather than a computer screen,” she said.
For over a quarter of a century, Australian Teaching Aids has added value to classrooms all over Australia through its huge range of teaching materials, including merit certificates, reward stickers, charts and bulletin boards, novelty stationery and books.   The company is always investigating ways of expanding and improving its product range to remain relevant to the curriculum and to retain interest in the various subjects.
“We are driven by the market,” Jane said.”"We’re confident we can meet any education need.Ever changing themes, such as Back-to-School, Anzac Day and Book Week, are catered for as our team of artists constantly design new teaching aids and new material.  
Focusing on local design has been a critical success factor.  Over 80% of Australian Teaching Aids’ products are produced locally. “It’s absolutely vital to ensure that all the language, grammar, spelling and punctuation in the teaching aids are correct, which isn’t the case with much of the imported material.It’s vital that we don’t make mistakes, particularly as we are in the education business.”
 All the laminated charts are produced locally using recycled materials, and feature local relevant Australiana such as eucalypts and marsupials to make them even more appealing to children.  Variety is very important .There are incentive charts and educational charts, covering a range of themes from maths and tables, language and grammar to maps and national anthems.
Stickers remain the company’s biggest seller, and each year, Australian Teaching Aids adds new designs to its already huge range.  From foil, metallic, fluoro, laser and merit stickers with a variety of congratulatory message to scented stickers – no child need ever get the same reward twice.”Everyone loves a pat on the back, and there’s no doubt that our huge range of Aussie-made and designed stickers gets the thumbs-up from teachers and kids every time,” Jane said.”
All products from Australian Teaching Aids meet the requirements of the Australian Health Authorities and are child-safe.
The company also produces a range of books which are all authored by respected experts in their fields.Book titles range from Benchmarking to Maths Problem Solving, Science Experiments and Learning About Libraries – and are all written specifically for each state’s education requirements.
Australian Teaching Aids recently revamped its website for easier online ordering, with products also available at selected retailers in Australia.ATA adds value to its products by supplying point-of-sale material to retailers, and ensuring fast delivery through its comprehensive sales and service policy.
Computers and screens are undoubtedly growing in popularity, even in classrooms, but at the same time, the more traditional teaching support are gaining ground too as teachers look to them for value-added classroom help.

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